A Product Directory for Manufacturer’s: How to Get the Most Out of the Built for Home Product Guide 

Sep 9, 2024 | Marketing

Discover how the Built for Home Product Guide can boost your visibility, credibility, and sales. Connect with targeted buyers and stand out from the crowd.
Female CEO looking at computer happy about site traffic from the Built for Home Product Guide.

If you think simply listing your products on your website is enough, think again. Especially as a home product manufacturer, you need to be more creative than ever if you want to capture your ideal customers before your competitors do.

Sounds like a lot of work though, right? That’s because it usually is.

  

But what if we told you there was a quicker, and easier, way for home product manufacturers? A platform built just for you that connects you directly with buyers actively seeking home products.

Well, the Built for Home Product Guide serves exactly this purpose.

But what makes the Built for Home Product Guide more than just another online business or product directory? Let’s find out.

What is the Built for Home Product Guide?

While many people view online directories as useful but sometimes unnecessary marketing tools for getting your business seen, it’s worth noting that the Built for Home Product Guide isn’t your standard online business directory.

Imagine having a dedicated space where potential buyers or potential industry partners can find your offerings in just a few clicks. Not only that, but with more comprehensive, cost-effective, and fully optimized information than your usual online directory, your listing won’t just get seen — it’ll actually make an impact.

To start, here’s what the Built for Home Product Guide offers at a glance:

Dedicated Product Listings

Showcase your products with a full-page feature containing everything (and we mean everything!) your buyers need to know.

Category-Specific Exposure

List your certified products under relevant categories to not only keep them organized, but also make them easily discoverable.

Differentiation Tags

Use tags to showcase what makes your products unique — and what competitors might be lacking.

SEO-Rich Description

Optimize your listing with a well-crafted, SEO-friendly description to improve search engine visibility and attract more relevant traffic. 

High-Quality Product Images

Showcase your products with full page width images that highlight their features and appeal directly to potential buyers with an eye for detail.

Social Media Integration

Gain additional exposure on Built for Home’s articles and social channels, driving more engagement and extending your reach.

What Deeper Benefits Does the Built for Home Product Guide Offer?

Think of the Built for Home Product Guide as a powerful, budget-friendly marketing tool that enhances your online presence and drives targeted traffic to your business.

The benefits extend beyond just listing your products; they offer valuable opportunities for increased exposure, credibility, and more. Here’s how:

Cost-Efficient Online Exposure

Reach a highly targeted audience for a fraction of the cost of traditional marketing, helping you increase visibility without breaking the bank!

Increased Web Traffic

Draw more relevant visitors to your site by featuring your products in a specialized guide that cuts out all the noise from other industries, driving more online traffic and capturing leads faster than ever.

Control Over Your Information

With customizable product information and visuals, you can control the content potential customers see, getting your message across in a way that best represents your brand.

Enhanced Brand Awareness

Thanks to better brand visibility and recognition in the market, you can gain exposure from new buyers, remind old customers what they’re missing, and connect with industry professionals.

Credibility Boost

Present a clean, professional listing to instill trust with potential customers, industry partners, and other businesses in your niche. This will instantly improve your credibility and position you as an industry leader.

Improved Online Ranking

Feel the full effects of SEO-rich descriptions and inbound links that improve your SEO strategy and help customers to find you.

Targeted Promotion

Highlight special offers, positive customer testimonials, and even a product-specific blog post on your listing to strengthen your reputation and create a buzz.

Streamlined Customer Connections

Simplify the process for buyers to reach out by including direct links to your contact information, making it easier for them to get in touch.

How Can Home Product Manufacturers Get Listed on BFH?

Unlike other online directories or product catalogs, getting started with the Built for Home Product Guide is easy. In just a few simple steps, you can get your products in front of the right audience and start reaping the rewards sooner than you think.

Here’s a quick guide to getting listed.

Step 1: Choose your membership level.

Select the listing level that suits your needs best. See here for all levels and what comes with each level.

Step 2: Submit your listing.

Provide detailed information about your company and products, including high-quality images and a strong description to draw people in. Once submitted, our team will review and finalize your listing.

Step 3: Feel the impact.

Your page will be optimized for search engines and made live, so you can start benefiting from increased visibility, leads, and sales. Watch the magic unfold as your listing attracts more views and potential leads, giving you the exposure and traffic you need to thrive!

Your next step…

Get Listed with BFH: Achieve greater visibility for less.

Offering you a unique opportunity to showcase your products to a targeted audience, the Built for Home Product guide is the perfect way to increase your online visibility, strengthen your market position, and stand out in an increasingly crowded industry.

Ready to get started?