by builtforadmin | Dec 29, 2023 | Marketing
Understanding the buyer’s journey helps provide the right information at the right time to shorten the journey toward purchase and use. — Built for Home Each of us moves through stages when buying something. With some exceptions, the more significant or meaningful the...
by builtforadmin | Aug 14, 2023 | Magazine, Marketing
What if your favorite fast-food restaurant looked and acted differently at every location? What if each restaurant had a different menu, hours, and uniforms? What if the food tasted different from location to location? Would it still be your favorite? A brand...